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Malta Investment Firm Set to Mirror MicroStrategy’s Bitcoin Strategy

In an attempt to emulate Microstrategy, Samara Asset Group, an investment firm based in Malta that specializes in seeding digital and cryptocurrency firms, has announced a bond whose revenues would expand its bitcoin holdings.

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Arslan Ali Butt
Editor at AAFX.IO
Oct 16, 2024
Updated Oct 16, 2024
Malta Investment Firm Set to Mirror MicroStrategy’s Bitcoin Strategy

In an attempt to emulate Microstrategy, Samara Asset Group, an investment firm based in Malta that specializes in seeding digital and cryptocurrency firms, has announced a bond whose revenues would expand its bitcoin holdings.

Bitcoin advocate Mike Novogratz co-founded the company to enable its shareholders “to participate in the performance of their strategies and disruptive companies, as well as the growth of the Bitcoin ecosystem.”

Samara Asset Group of Malta will issue bonds to increase its bitcoin holdings.

A growing number of businesses are adopting a bitcoin-first approach, seeking to issue loans to get “digital gold.” Samara Asset Group, a Malta-based business that specializes in seeding asset managers and builders in the IT and innovation sectors, is using the MicroStrategy model, pioneered by Bitcoin permeable Michael Saylor.

To increase Samara’s portfolio by investing in alternative funds and growing its Bitcoin holdings, the firm recently declared that it would set up a series of meetings to issue a Nordic bond for up to 30 million euros ($32.6 billion).

Samara plans to place the bond on unregulated markets on the Oslo and Frankfurt stock exchanges, requiring a minimum subscription and allocation of 100,000 euros ($108,868).

The news coincides with the declarations of various businesses, such as the American company Semler Scientific and the Japanese company Metaplanet, that they support the creation of a bitcoin buying plan and the accumulation of bitcoin as a reserve asset.


Samara’s decision is not unusual considering that Christian Angermayer’s Apeiron Investment Group, Mike Novogratz, the CEO of Galaxy Digital, and Patrick Lowry co-founded Deutsche Digital Assets, a crypto asset management company that provides exposure for crypto products in European markets.

In addition to placing this bond, Lowry said the company was thrilled to keep buying bitcoin and investing in up-and-coming asset managers, adding that they plan to diversify into other technologies.

Lowry emphasized the importance of bitcoin to the business’s operations.

In addition to using Bitcoin as our main Treasury reserve asset, bond profits help us improve our liquidity position.

Christian Angermayer, Samara’s advisor, said, “With this new dry powder, we are excited to invest in and partner with the builders of tomorrow’s most disruptive technologies and grow our Bitcoin position.”

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Market information only: This article is for informational and educational purposes and does not constitute investment advice. Trading and investing involve risk, including possible loss of capital. Verify current prices and terms before making financial decisions.
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Arslan Ali Butt
Arslan Ali Butt is the founder and Lead Market Analyst at AAFX.io, with more than a decade of experience covering forex, cryptocurrencies, commodities, equities, and global macroeconomic trends. He holds an MBA in Finance and an MPhil in Behavioral Finance, combining academic research with practical market experience in technical analysis, dealing-desk operations, risk management, market sentiment, and trading psychology. Since 2014, Arslan has produced data-driven market analysis, price forecasts, trading education, and live webinars for international audiences. His research and commentary have been published by FXEmpire, FXLeaders, FXStreet, TradingKey, Cryptonews, KuCoin Learn, InsideBitcoins, Business2Community, ForexCrunch, EconomyWatch, ACY Securities, and FlowBank. Through AAFX.io, he provides independent, transparent, and clearly sourced market news and analysis designed to help readers understand financial markets and make better-informed decisions.
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